Launch of Spring 2016 Collection

Les Rayuers des Fleurs

The Laura Tanzer Spring 2016 Women’s Clothing Collection, titled “Les Rayuers des Fleurs“, was inspired by an idea about the joy of springtime – how that joy transcends seasons, and how the beauty of the rows of flowers (Les Rayuers des Fleurs) in a field can bring joy to all who experience it.

The fabrics I found – natural fibers with a touch of elasticine – are perfect for expressing the joys of springtime!  The floral and striped cottons come from a traditional mill in France.   They make some of the most exquisite textiles I’ve ever seen.

The linens are from a Spanish textile firm and the cotton red is from an Italian textile mill, also weaving in the traditional manner.

My red lotus print is from one of a series of photos I took while overseas.  It has been digitally printed on silk.  Digital printing, while still a new technology (and a little expensive) is also more sustainable than traditional screen printing.  It uses almost no water and very little energy to print.

Items from The Collection are available three ways:  1) at Atelier Laura Tanzer in downtown Tucson; 2) through our showroom and agent in New York City; and 3) through your Local Boutique (just ask them to order items for you) –your boutique can contact us directly by telephone or email, or they can order through our website wholesale order form.

Laura Tanzer Phoenix Fashion Week Dan Tabar stripes and digital print

Photos by Dan Tabar

Wearing Laura Tanzer “out on the town” to Casa Esencia

It was my great pleasure to invite fashion addict and blogger Jamie of More Than Turquoise to be my VIP Guest for the launch of my Spring 2016 Collection at Phoenix Fashion Week!  Jamie and I had a lovely chat after my show, and she expressed interest in wearing several designs and writing about the experience.  I am very proud to call Jamie my friend and to say she is a fabulous model!  Be sure to check out her spotlight on Laura Tanzer article with additional photos. 🙂

More Than Turquoise collage Laura Tanzer Dan Tabar

Runway photos by Dan Tabar

Spring 2016 Women’s Clothing: Runway video and brand video from Phoenix Fashion Week 2015

Laura Tanzer, headquartered in Tucson, Arizona, launched her Distinctive Clothing brand at Phoenix Fashion Week’s Runway Show in October. The Laura Tanzer brand has been gaining recognition in the Southwest for distinctive quality clothing for the sophisticated woman. The craftsmanship is superb. “My clothes are architectural, modern, and always crafted for excellent fit, made to move with the wearer, to accent her natural beauty as a woman” says Tanzer. The Laura Tanzer collection fills a void in the fashion world by focusing on women age 35+. This is a huge market that is under-served. Most fashion houses rarely consider the mature figure or the fact that this woman wants to look sophisticated for herself.

The Laura Tanzer collection is made in the USA by skilled sewing technicians. The Made in USA label denotes the sense of quality in a garment, and reflects the designer’s focus not only on beautiful design, but on the economic path that sustains that design: important inputs include local and national skilled jobs, time to market, and pride of craft.

For more information about the Laura Tanzer brand, or the Spring 2016 collection, please visit either website: www.LauraTanzerDesigns.com
We can also be reached through social media.
Facebook: www.facebook.com/LauraTanzerDesigns
Twitter: @LauraTanzer
Instagram: lauratanzer

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Laura Tanzer
Laura learned fashion illustration at Parsons School of Design, and technical skills at the Fashion Institute of Technology.  She is skilled in illustration, fashion illustration, sewing arts, and technical fashion skills (pattern making, draping, grading, cutting, tailoring, et al). Laura worked on Seventh Avenue in the fashion industry for several years before returning to school to study business. Laura graduated from NYU’s Stern School of Business with a bachelor’s degree in international marketing and an MBA in international finance. It was always Laura’s intent to combine her business and fashion skills, and to create a company that could reflect her passion for fashion while also implementing sustainable practice concepts.